Museum Lecture Series


AXA Art presents:

"Dutch Days in Hong Kong Museum lecture series"

Innovations in the Museum World – The Kremer Museum

hosted by the Hong Kong Maritime Museum 

Harbour Viewing Gallery
Hong Kong Maritime Museum
Central Ferry Pier No. 8
Man Kwong Street

4 April 2018

Reception: 6:30 pm

Lecture: 7:00 pm

Admission fee:

Members of HKMM - Free

Non members - $100


Members of the HKMM: Free of Charge

Non-members: HKD 100


About the talk

Although Virtual Reality (VR) is mostly associated with gaming, this cutting-edge technology, with which an immersive experience allows users to look and move around as if they were in the real world, has tremendous potential in the museum and art world. In the “Museum and Technology” talk presented by AXA Art, Joël Kremer, Director of the Kremer Collection and Co-Founder of the Kremer Museum, will talk about his global journey of building a virtual museum.


Kremer will talk about his journey of translating his family’s desire to share the high quality collection of Dutch & Flemish Old Masters, which his parents started 25 years ago, into a future facing program that uses the full potential of modern technology. This journey takes us through the development of a virtual museum, partnering up with a philanthropist in India, and a mind blowing experience in the Bronx.

About Kremer Museum

The Kremer Museum, featuring 74 seventeenth-century Dutch and Flemish Old Master paintings, opened in 2017. Designed by renowned architect Johan van Lierop, Founder of Architales and Principal at Studio Libeskind, the Museum offers an innovative viewing experience through Virtual Reality (VR) technology. Making accessibility a priority, the Museum launched the #MIGHTYMASTERS Art Programme. It helps to equip schools with VR technology, so schoolchildren can enjoy art without additional admission charges and travel costs.

About the Speaker

Joel Kremer

Director of the Kremer Collection, co-founder of the Kremer Museum


Joël Kremer has over 18 years of experience in online advertising and marketing. He worked for Google, where he was in several sales and product teams across Europe and in the United States. After Google, he founded Kremer Consulting, and helped offline companies to activate their online business, and online ones to accelerate growth. Kremer has been responsible for managing the Kremer Collection since 2014 and spearheaded the VR Museum and the Mighty Masters kids programme.